FOUR STAR PIZZA | CAMPAIGN
Four Star Pizza
We worked closely with Four Star Pizza to develop creative that would differentiate the brand from their competitors and engage both existing and new customers. We refreshed the brand personality so it was switched on, no-nonsense, and irreverent. At the centre of this new personality was Honest Pizza which focused on the reasons we create to justify eating it and why we want it in the first place. As brand guardians Dynamo was responsible for leading the creative and supplying assets to external agencies responsible for PR and events, printing and digital marketing. As lead designer I worked on copywriting, illustration and design for all aspects of the campaign.
Designed in Dynamo.
Radio Ad
